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19th Ave New York, NY 95822, USA
Taste Australia is the national brand that represents the Australian horticulture industry and aims to support and drive demand for fresh produce through a range of activities across different markets.

O2O Activations

Singapore, Vietnam, Thailand, Indonesia

Online to Offline strategy allows a brand to bring foot traffic into physical outlets. T&S helps Taste Australia implement a series of digital activations and connect them with offline activities, to create a long lasting impression of the brand, and more simply, increase more sales.

B2B relationship is the key

From strategic planning to execution, T&S team fully supports Taste Australia to improve relationships with key partners in the markets. Variety of activities were conducted to not only enhance partnership with current stakeholders but also reach potential partners: B2B meeting, workshop, trade event, direct sales support via branded packaging and gifts.

Partnership marketing

To raise brand awareness and create stronger connections with right target consumers, T&S also helps Taste Australia utilize different partners’ channels and platforms from KOLs , grocery E-commerce partners and local retailers.